Sector(s)
A2A Life Company, a company of the A2A Group, counting on the collaboration of Hinto®Group, has transformed the user interaction experience and the management of crucial information for the company, through the development, evolution and optimisation of a digital experience platform capable of interfacing with the group's entire complex ecosystem of touchpoints and tools.
By managing DXP with Drupal and integrating numerous advanced technologies, A2A aims to continuously improve customer engagement and operational efficiency.
About the project
The Challenge
The main challenge for A2A Energia was to manage a complex and constantly evolving digital environment, integrating the entire offering to the public. All this while guaranteeing a top-quality user experience and maximum
efficiency in data management.
The objective was not only to integrate the group's different entities, improving the customer experience through digital innovation, but also to optimise internal processes for greater agility and operational responsiveness. This required an integrated approach that could embrace different technologies and platforms, while maintaining a holistic view of the A2A Group's digital ecosystem.
The Project
The project that involved Hinto®Group in A2A Energia's activities focused on the creation and ongoing management of the Digital Experience Platform (DXP), based on Drupal, which is now the hub for managing A2A's website and web application interfaces. The Hinto® team, with developers who are certified Drupal experts, worked on the integration of DXP with the A2A Group's digital ecosystem, including the web app and internal systems.
The methodological approach adopted included business needs analysis, design, development, ongoing updates and maintenance management, in constant collaboration with all stakeholders. The activities covered CMS management, implementation of evolutions, incident resolution and workflow optimisation, ensuring the efficiency and scalability of A2A's digital solutions.
The Result
The collaboration of Hinto®️Group with A2A Energia led to significant results in the management of the Digital Experience Platform (DXP). Through the efficient integration of Drupal, a highly customisable and scalable open source system, we were able to achieve all the planned objectives.
The evolutions implemented over time and continuous maintenance have improved the digital experience for users, making the entire ecosystem more efficient. This has helped strengthen A2A's position within the energy sector, highlighting the importance of a well-managed digital ecosystem in a highly articulated and competitive context.
Why Drupal was chosen
Drupal was selected for its robustness, scalability, and flexibility in managing complex digital ecosystems. Compared to other CMS platforms and proprietary DXP solutions considered during the evaluation phase, Drupal provided stronger native capabilities for multi-site management, advanced content governance, and seamless system integrations.
Its open-source nature allowed A2A Energia to build a highly customizable Digital Experience Platform, avoiding licensing constraints while ensuring long-term sustainability. Drupal’s API-first architecture and enterprise-grade security made it the ideal choice to integrate multiple touchpoints, internal systems, and web applications within a unified and future-proof platform.
Technical Specifications
Drupal version:
