Bosman is a healthcare expert in diabetes and woundcare. Healthcare professionals and clients can turn to Bosman for knowledge, expertise and medical devices. People can quickly find answers to all kinds of questions. React Online realized the new Bosman website early 2024 because of the brand repositioning. The new website was realized in close collaboration with Sterk Merkregisseurs, who are responsible for the concept and design.
Bosman underwent rebranding in 2022 but it has been a trusted brand that has been present in the medical devices market for over 85 years. Part of this brand transition was the repositioning of Bosman. The old website no longer met Bosman's needs technically and functionally. As a result, the new website was largely redesigned. The new Drupal website has been created in line with the new positioning and meets higher requirements to be able to achieve new goals.
Sharing Bosman's knowledge and expertise is one of the most important principles of the new website. Bosman helps healthcare professionals to provide the best care and it supports clients to receive good care themselves. The website supports the profiling as a market leader with expertise and also focuses on lead generation: acquiring new customers: users and healthcare professionals.
Drupal has been the CMS of choice for Bosman for years. The ease of use of publishing different content and formatting options are key factors for using Drupal. Content managers can build landingpages and easily adapt to changing content demands.
Technical Specifications
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