Sector(s)
Sarepta Therapeutics has shaped the standards of precision genetic medicine – building and positioning as a leader in Duchenne muscular dystrophy and many other gene therapies. With developments in over twenty programs across three disease areas, Sarepta sought a secure, stable platform that acts as technical hub for several disparate websites. Through our partnership, we’ve built a robust digital ecosystem that is easy to manage, accessible and user-friendly for international audiences, and drives visitors closer to content fit for their needs.
About the project
Solutions
- Built multiple websites, including Sarepta’s corporate site, in addition to multiple global, disease awareness and drug sites
- Populated the content for every global site to provide a seamless transition from our team to Sarepta’s internal team
- Enabled a workflow to ensure the content approval process is streamlined and simplified for every user
- Implemented multilingual features in every website to ensure ease of use and accurate translation for international users
- Collaborated with another design agency to develop a drug site for patients and healthcare providers – captivating both audiences through unique visuals and technical best practices
- Optimized every Sarepta website for international SEO to uncover where there are opportunities for future growth on search
Outcomes
- 115% increase in mobile sessions YOY
- 300% increase in page views YOY
- 74% increase in impressions for international searches YOY
Why Drupal was chosen
- Rethemed Sarepta.com’s front end to make it mobile responsive and ensure a user-friendly experience
- Leveraged Drupal's capabilities to stabilize Sarepta’s hosting environment and build a secure platform
- Relied on our development team’s technical expertise to ensure a seamless build on the Drupal 8 platform for every Sarepta website
Technical Specifications
Drupal version:
Why these modules/theme/distribution were chosen
The developer- and marketer-friendly Acquia Cloud Platform allowed the team to quickly create, edit, and manage the site's content even under tight deadlines.