Sector(s)
The Challenge: Enhancing a Cutting-Edge B2B Product
When you're at the forefront of technology, a standard website isn't enough to deliver a top-tier user experience.
Koinos Group, an open-source blockchain technology company, required a custom solution to enhance its user experience (UX) and improve customer engagement on its SaaS product dashboard. The company was seeking a partner to develop a new Drupal theme that would seamlessly integrate with its existing architecture and solve key challenges.
Specifically, Koinos Group needed to:
- Seamlessly integrate a new theme with their existing architecture, which was built with custom modules and controllers.
- Significantly improve user experience, particularly on their API statistics page.
- Create an efficient and intuitive product page and checkout flow for subscription upgrades and downgrades.
They chose Acro Commerce because of our shared belief in open-source technology, our advocacy for Drupal, and our strong desire to be at the leading edge of technology.
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The Solution: Custom Drupal Theme Development
Acro Commerce's team of front-end developers, UX design experts, and a dedicated architect developed a custom Drupal theme tailored for the Koinos Group's SaaS product dashboard. While Koinos Group had considered existing themes, a custom solution was the best fit to meet their precise UX goals.
Our process followed a strategic, iterative approach to ensure the new theme was both aesthetically pleasing and highly functional.
- Discovery & Strategy: We began by outlining design goals, expected outcomes, and wish-list items in close collaboration with the Koinos Group team.
- Prototyping: We created low-fidelity prototypes, which were refined into high-fidelity prototypes through various iterations and stakeholder feedback. This process ensured alignment on every detail, from the dashboard and landing pages to the login, checkout workflow, and support pages.
- Custom Development: The final theme was built to integrate seamlessly with Koinos’s existing architecture, which used regions, blocks, and custom module controllers. The ultimate goal was to enhance customer engagement while future-proofing the user experience.
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The Result: A Refined User Experience for Enhanced Engagement
The result is a finely crafted, custom Drupal theme that meets Koinos Group’s specific functional needs and adheres to UX best practices. This project delivered a highly efficient and intuitive experience for their users, particularly in critical areas like the API statistics and subscription management pages.
By leveraging Drupal’s flexibility and our deep expertise in Drupal development, we delivered a solution that not only improved the B2B platform's functionality but also delivered an exceptional customer experience.
This case study highlights how Drupal can be a powerful, economical, and secure platform for B2B applications, especially when a custom, high-performance solution is required.
Back to top- Seamless integration of a new Drupal theme with their existing architecture.
- Significant improvement in user experience, particularly on the API statistics page.
- Efficient and intuitive product page and checkout flow for subscription upgrades/downgrades.
Solution
Back to topCustom Drupal Theme Development
Our primary focus was developing a new theme tailored for the dashboard and supporting pages of Koinos Group's SaaS product. We designed the theme to seamlessly integrate with Koinos's existing architecture, which is structured using regions and blocks and implemented via controllers in custom modules.
Enhancing and improving customer engagement was the ultimate goal while fine-tuning user experience for future-proofing and scalability.
While Koinos expressed some interest in existing Drupal themes, they weren’t quite the right fit for the company’s UX goals.
Acro Commerce explored multiple theming options to ensure the site looks aesthetically pleasing and enhances user interaction and functionality. We aimed to create a theme that aligns closely with Koinos's features and functionality.
To ensure alignment every step of the way, our UX team presented multiple prototypes for each section the theme controlled, including:
- Dashboard
- Landing pages
- Statistics pages
- Login & Checkout workflow
- Account pages
- Support pages
Our process started with discovery & strategy on design, expected outcomes and wishlist items. These talks produced low-fidelity prototypes, and through various iterations and stakeholder consultations, our UX team designed high-fidelity prototypes.

The result is a finely crafted and refined custom Drupal theme, built to Koinos Group’s exacting functional requirements, designed to meet UX best practices and deliver an exceptional customer experience.
Back to topReady to enhance your B2B platform with a powerful, flexible, and scalable solution?
Visit acrocommerce.com/case-studies/koinos-client-story to learn more or contact us to discuss how we can help you achieve your business goals.
Back to topMany organizations continually choose Drupal for their websites. But why?
- Economical — While Drupal sites aren’t free to build, costs are easier to manage without the licence fees associated with SaaS platforms. Savings compound when applied across dozens, if not hundreds, of departments or sub-sites.
- Performant — Drupal significantly outperforms other open-source platforms such as WordPress. Drupal is highly efficient and capable of managing heavy traffic loads, practically eliminating downtime.
- Secure — Drupal has thousands of contributors working behind the scenes to bolster the platform’s defences. Drupal beats SaaS regarding complex security requirements such as PCI compliance and handling of sensitive data.
- Flexible — Drupal’s open-source development community contributes to an expansive library of plug-and-play-ready modules (nearly 50,000 as of mid-February 2023), meaning there’s not much that Drupal can’t do.
Technical Specifications
Drupal version: